Pick Your Wellness Player: Which Supplement Fits You?

Target is quickly becoming one of the best health and wellness stores—and the supplement aisle just got a serious upgrade.

You may already know Seed for its bestselling DS-01® Daily Synbiotic, but the brand just launched three new formulas at Target for nutrition, energy and sleep.

Think of it like choosing your wellness character: are you the bloated bestie, the health optimizer, the high performer or the exhausted mom who desperately wants a better night of sleep?

Pick your player below!

The Bloated Bestie: DS-01® Daily Synbiotic

For my bloated besties, gassy girls or constipated friends—this one is for you.

DS-01® is Seed’s gut-health hero. It combines 24 probiotic strains with a non-fiber prebiotic in Seed’s capsule-in-capsule delivery system. The full formula has been clinically tested and is designed to help reduce occasional bloating and gas, improve regularity and support the gut barrier.

Choose this character if you want support for:

• Bloating and occasional gas
• Regularity and stool consistency
• Digestive comfort
• A healthier, more diverse gut microbiome

Unlike many probiotics, DS-01® is engineered to help the probiotics survive the journey through your digestive tract and reach the colon alive.

The Health Level-Up: DM-02™ Daily Multivitamin

If you’re looking to level up your health with one small pill, DM-02™ may be your perfect match.

DM-02™ delivers 100% of the Daily Value of 20 essential vitamins and minerals in just ONE capsule. It includes bioavailable forms of nutrients and uses targeted delivery to support both your body and your gut microbiome.

The formula includes essential nutrients such as vitamins A, C, D3, E and K, active B vitamins and trace minerals, plus compounds including CoQ10, PQQ, MK-7 and spermidine.

Choose this character if you want:

• A simple one-capsule multivitamin
• Help covering everyday nutrient gaps
• Support for immune function, energy metabolism and healthy aging
• Nutrients selected for both the body and microbiome

Think of this one as your everyday health sidekick. It does not replace real, nutrient-dense food, but it can give you extra nutritional coverage for real life.

The High Performer: AM-02™ Energy + Focus

If you’re a high performer—or simply want sharper daytime focus without adding another cup of coffee—AM-02™ is your character.

This is for my busy moms, business owners, creators and anyone who feels like their brain has 47 tabs open. The caffeine-free formula combines B vitamins, prebiotics and postbiotics with nootropic compounds from ginseng root, theacrine and methylliberine. It is designed to support mental energy, attention, processing speed and clarity without the typical caffeine jitters or afternoon crash.

Choose this character if you want:

• Caffeine-free energy support
• Better focus and attention
• Support during mentally demanding days
• An alternative to sugary energy drinks

AM-02™ is intended for daytime use, and Seed says its ingredients are timed to provide both fast-acting and sustained support.

The Nighttime Recharger: PM-02™ Sleep + Restore

For my hard sleepers—or moms who need some extra nightly support—meet your nighttime character.

If falling asleep, staying asleep or waking up refreshed is your biggest struggle, PM-02™ was created to give your evening routine a boost.

The formula combines a low 0.5-milligram dose of dual-phase melatonin with Shoden® ashwagandha, a GABA-containing postbiotic and other microbiome-supporting compounds. One part of the capsule delivers faster sleep support, while another provides extended release through the night.

Choose this character if you want:

• Help falling asleep faster
• Support for deeper, more restful sleep
• Stress and healthy cortisol support
• A low-dose alternative to high-milligram melatonin products

PM-02™ is taken 30–60 minutes before bedtime. Because it contains melatonin and ashwagandha, check with your healthcare professional before using it if you are pregnant, breastfeeding, taking medication or managing a medical condition.

Can You Take More Than One Seed Product?

Yes—Seed designed these products to support different areas of health, and the brand says they can be used together.

For example, someone may use DS-01® as a gut-health foundation and add DM-02™ for daily nutrient coverage. Another person may pair DS-01® with AM-02™ for daytime focus or PM-02™ for nighttime support.

That does not mean everyone needs every product. Start with your biggest wellness goal, keep your routine simple and always consider the supplements and medications you already take.

What Makes Seed Different?

One reason Seed continues to stand out is its attention to formulation, delivery and testing. Its products use ViaCap® capsule-in-capsule technology to deliver different ingredients to targeted areas of the digestive tract.

Seed also says its finished formulas undergo third-party testing for potency, purity and contaminants, including all major heavy metals, 500 pesticides—including glyphosate—and more than 20 common allergens.

The Quick Answer: Pick Your Player

• The Bloated Bestie: Choose DS-01® for gut health, bloating and regularity.
• The Health Level-Up: Choose DM-02™ for daily vitamins and minerals in one capsule.
• The High Performer: Choose AM-02™ for caffeine-free energy and sharper daytime focus.
• The Nighttime Recharger: Choose PM-02™ for help winding down and more restful nights.

Target now carries DS-01® along with the new DM-02™, AM-02™ and PM-02™ formulas, making it easier to choose support based on what your body and routine actually need.

Through September 19, you can also shop Target’s buy-one-get-one-25%-off Seed promotion. Check the Target app or product page for current availability and offer details before purchasing.

Remember: supplements can support a healthy routine, but they do not replace quality food, movement, stress management and good sleep habits. It is not about taking everything—it is about choosing the support that makes sense for you.

This content is for educational purposes only and is not medical advice. Dietary supplements are not intended to diagnose, treat, cure or prevent disease. Speak with a qualified healthcare professional before beginning a new supplement, especially if you are pregnant, breastfeeding, taking medication or have a medical condition.